Behavioral factors indicate the usefulness of a resource. Their artificial inflating is a violation. Caught sites are lower in ranking or exclud from the index. Unscrupulous competitors use this method. They inflate behavioral factors for tops, and when they are sanction, they take their place. How to find out that a site has been attack and what to do in such a situation – we will tell you in the article.
Behavioural factors manipulation
Behavioral factors are the activity of site visitors: transitions to the site, movement between pages, time spent on the site, clicking on whatsapp number database buttons, registrations and applications. The more actions users perform, the better the behavioral factors, and the more useful the site is from the point of view of the search engine.
Behavioural factors play an important role in ranking. Resources with an active audience appear more often in search results and occupy high 3 advantages that business intelligence will provide to your company positions. The trend is especially noticeable in Yandex. SEO specialists took advantage of this. They created artificial traffic that imitated the behaviour of real people. In response, search engines introduced filters. Violators are zn business directory demot or excluded from the index for a period of 8 to 12 months.
Today, cheating is us in two cases. For quick optimization of a new site, when there is no time and money for permitted promotion methods. And for removing competitors from the top. In this case, two goals are achieved at once: your own promotion works better, and the ranking of the target resource worsens.
Types of cheating
The cheating can be positive (raising your own positions) and negative (attacking a competitor). It can be aimed at increasing certain indicators (clickability, viewing depth, target transitions,