Do you know the main CRMs on the market? CRM is the acronym used for Customer Relationship Management . Customer Relationship Management is the entire process used to manage and analyze interactions with customers, identify needs, measure results and increase sales.
With the help of a platform, it is easier to structure the pipeline, optimize communication and organize contacts. With this in mind, we have separated, in this content, the 6 main CRMs, so that you can better understand each one before hiring. Check it out.
How do I know if my company needs a CRM?
Before hiring a CRM , you need to understand your needs and check the benefits that such a platform can bring. See some actions that can be optimized with the software.
Teams that work towards joint goals, but each with their own action. For example, marketing and sales teams;
teams that travel and need to access customer data, such as the sales team;
storage and organization of customer lists;
lead update;
organization of the number of contacts that enter your system, number of leads approached and sales completed.
lass=”yoast-text-mark” />>If any of these routines are part of your company, CRM will certainly make it much easier to systematize your data.
How important is it to use a CRM?
One of the main assets of a business is its customers. After all, they are the ones who buy your product or consume your service, right? Therefore, it is necessary to think of strategies and tools that improve contact with leads and make them more engaged in your actions.
To meet this specific demand, CRMs emerged. These digital tools make it possible to maintain the quality of deliveries and carry out personalized interactions. Marketing and sales teams can access the platform and use the service to create their own funnels. In addition, CRMs also offer reports and metric tracking, which eliminates manual effort and simplifies the sales process.
What are the main CRMs and their advantages?
There are currently a jamaica phone number list number of CRMs available, both in Brazil and around the world. In addition, there are free and paid options, but the advantage is that most systems offer a free trial so you can get to know the platform.
Cloud-based CRMs are the best options because they are based on cloud computing and do not require any installation. In other words, the version is online and you can access it from anywhere. Check out the main CRMs and learn about their advantages.
<h2>1. Salesforce
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pan> most well-known CRM software programs in the world. This option is quite robust and is usually used by large companies. The system offers quick and easy setup, the process is entirely cloud-based, there is an option to automate tasks and the system is highly customizable to suit the client’s needs.
Despite being an international brand, there is a Portuguese version of the p
latform with a support team, including billing in reais. Plans vary according to the size of the team and the service contracted, and billing is done annually. The smallest package costs R$175.00 and the largest can reach R$8,750.00. This system is recommended for property management companies, health insurance providers, financial services companies and other brands that need to analyze a lot of contacts and data in real time.
2. Pipedrive
Pipedrive is also an china business directory international version, but it has a Portuguese version. The tool is quite complete and, at the same time, simple to use. One of the advantages is that you don’t need to do a lot of training to operate the system, since the configurations are not that complex.
The tool helps with planning, automation, and visualization of opportunities. It has a great design and can be used by small businesses. Pipedrive can also be accessed via a mobile app, simplifying day-to-day decision-making. Prices are charged in dollars and range from US$9.90 to US$79.00 per user, per month, billed annually.
3. Zoho
Zoho is a well-known CRM in the United States and already has offices in several parts of the world. The tool stands out for its integration with a wide range of customer service channels, such as telephone, email, chat and social media. This integration facilitates the sales process and the management of multichannel contacts.
Prices cannot be viewed on the website, as you will need to contact sales, but the platform offers a free trial version. Information is updated in real time and the software can be integrated with important applications such as Mailchimp, Sales Navigator and Google.
4. HubSpot
HubSpot CRM is the last foreign recommendation on our list and its great advantage is that the software is free. So, if you have a small business or don’t know where to start, this is a good option. HubSpot is an internationally known brand for its marketing and sales systems focused on Inbound Marketing.
The brand’s CRM offers the option of automating tasks, a pipeline with full visibility, which facilitates interactions and the progress of leads within the funnels. Whether you are a large company with thousands of contacts or a start-up, HubSpot’s CRM can help you.
5. RD Station
Resultados Digitais is a Brazilian company that created the CRM RD Station . Focused mainly on digital marketing automation, the system is very simple and practical. The idea is that entrepreneurs themselves can use the platform with the support of the company’s employees. The promotional price is R$19 per month for the first three months, and can reach R$2,099 for the Enterprise plan.
6. Scheduler
Agendor is also a Brazilian CRM and aims to be a system for small businesses in any sector. It offers features that allow entrepreneurs to be more productive and better understand their sales process with the help of the tool. It is possible to track leads individually, receive notifications with action reminders, access data via the app and generate detailed reports on operations.
In general, all the main CRMs mentioned in the content help in the sales process with more simplified funnel management, email integration, activity and goal tracking,.