Create and maintain direct contact
Support your offer with targeted content that meets the information needs of the still undecided prospect. Thanks to useful and […]
Support your offer with targeted content that meets the information needs of the still undecided prospect. Thanks to useful and […]
Personalizing b2b sales is much more than adding a name to the beginning of an email. Personalizing sales involves adopting a
Using a CRM helps you profile your contacts because it collects information about them through many channels. This information includes
The ease of use of a CRM is an important factor both for a quick configuration of the system and
Choosing the best business CRM can seem like a complex task. There are several software on the market and many
The buyer persona is a starting point and is never something static. It can be updated as you deepen your
Where do your customers find information about the products or services they need? Where do they find information about your
It is impossible to do marketing without knowing what is meant by buyer persona. So let’s give a definition right
Let’s now define what can happen to a company that is not customer-oriented. In general, it can lose customers, sales
The company must have a good knowledge of its customers, their needs, their tastes and their habits. Only in this way is
Customer orientation is crucial to business growth, but sometimes the concept is misunderstood. First of all, it is important to
If you are a B2B company, knowing how your customer’s purchasing journey. Works is essential to achieving success and increasing sales.